Good at a few things. Not everything.
We’re a web studio focused on strategy, design, and development. We believe in knowing our craft, being honest about what we do, and making websites that work for the businesses behind them.
Services
Web design & development
Custom websites from planning through launch. Includes e-commerce and design-only engagements.Strategy & consultation
Website planning, information architecture, audits, and design consultation.Ongoing support
Continued care and improvements for websites Decoy has built.
Process
Discover
Understand the business, its audience, goals, and what is not working.
Explore
Use references, direction boards, and experiments to evaluate possibilities early.
Design
Develop and refine the selected visual and functional direction.
Build
Implement a responsive, well-structured site using suitable tools.
Launch
Test, deploy, hand over, and agree on any subsequent support.
Project fit
A good fit is a custom website, made properly, with you involved.
Most of our work is built on Shopify or as custom WordPress. Other platforms we look at project by project.
If you need ad campaigns, SEO or copywriting, we’re happy to point you to people who do it well.